In practice, the information regarding the population proportion possessing certain attribute is easily available see Jhajj et.al. (2006). For estimating the population mean Y of the study variable y, following Bahl and Tuteja (1991), a ratio-product type exponential estimator has been proposed by using the known information of population proportion possessing an attribute (highly correlated with y) in simple random sampling. The expressions for the bias and the mean-squared error (MSE) of the estimator and its minimum value have been obtained. The proposed estimator has an improvement over mean per unit estimator, ratio and product type exponential estimators as well as Naik and Gupta (1996) estimators. The results have also been extended to the case of two phase sampling. The results obtained have been illustrated numerically by taking some empirical populations considered in the literature.
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[v1] 8 Mar 2010
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